The YODA CRM was created by a marketing team to meet the unique needs of marketers that want to adopt a retainer-based marketing approach. Through these retainers, freelance marketers or marketing teams can allow clients to pre-pay for a set number of hours that can be used on strategies that make the most sense for their overall goals. As an example, a simple five-hour retainer might cover social media management each month. However, additional services may require extra retainer hours to be feasible.
While this approach may seem a little daunting, anyone can track progress and ensure they aren’t overdelivering to their clients and losing money with the right tools and systems in place. Our team only requires a month-to-month commitment to primarily set expectations and allow for additional time to be added during peak seasons. Although, this retainer-based CRM system for marketing can be tailored to meet any commitment requirements a freelancer or agency might have.